3 Ways to Get Followers to Engage
I see it far too often, a great small business on Instagram getting little to no engagement on their posts. BUT WHY?!
Well, here are three ways that I have been able to get my followers to engage:
The caption is just as important as the picture
You have a scroll stopping photo with a caption that reads “link in bio!” Your followers have very little to work with at that point.
Create a caption with a hook that sparks their interest enough to click the ‘read more’ button. Add a Call To Action that makes them want to comment and engage on the post and BOOM your engagement just went up.
Tell a story & create a connection
Your followers are more interested in you and your personality than you think. Tell your story about how you became passionate about your business and create a connection that makes them want to invest in you and your future.
Use this platform to show who you are, what you do, and why you do it.
Engage back
Engagement is a game of give and take. If it is constantly one sided, your followers are more likely to lose interest. They are following a small business for the simple idea that a real person is behind the account.
Followers love to be seen and heard so by engaging back with them, you are increasing your loyalty towards them.
Download my free Instagram Guide for more tips & tricks to navigating the app with a marketing strategy!
