4 Ways to Increase Exposure

It happens to all of us.

Your followers were growing and growing and now they’ve just kind of plateaued.

Here are 4 ways to increase your exposure on social media:

  1. Bring guests on live with you

    When you share an Instagram live with another person, their followers will also get notified, expanding your reach. Find someone that you can interview or maybe just talk industry trends with. Keep the conversation engaging to make their followers want to give you a follow as well.

  2. Run a contest or giveaway that requires a share

    You can do this completely solo or collaborate with a group that could require a “follow train.” Make sure in the rules, you ask for a share or tag via Instagram Story that will increase chances of winning and increase your reach

  3. Offer a lead generator

    A lead generator can be a number of things, most commonly a free guide. For physical product based businesses, this could also be free shipping or %off your first order. Once the offer is out there, create a shareable piece that will make followers want to encourage others to take a look as well!

  4. Collaborate with an Influencer or follow creative

    Think of collaborating as networking. There are so many people out there looking to help others live their small business dreams that networking your way to their people isn’t unheard of. Reach out to people and most of the time they will be open to helping you increase your reach.

Sometimes all it takes is putting yourself out there.

Join the conversation on Instagram!

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